ESTABLISHING THE BASELINE

Are you giving all of your salespeople the exact same training, even when their strengths and weaknesses are varied? Essentials begins with a comprehensive skills
aptitude assessment. This test includes 112 multiplechoice questions that focus on behavior, rather than knowledge or awareness, so that the sales professional
and their manager can develop a targeted, individualized approach to training and eliminate wasted time. This baseline can be used to create individual development
plans — why waste time and money training sales people on skills they have mastered?


ENGAGING MULTIMEDIA

No training program will work unless it truly engages the trainee. Essentials is designed to create the highest degree of attention, participation and retention. The program
incorporates the latest animation of customer situations, case studies, brief quizzes, reality-based selling situations and exercises to make  learning entertaining, yet simple and effective. Real-world account exercises arm participants with information and
tools that they can immediately apply to impact their business.


SKILLS TESTING & CUSTOMIZED PROFESSIONAL DEVELOPMENT

Each training module concludes with a series of skills assessments. These tests calculate how well the sales professional has retained the material presented. By
immediately receiving the results, the sales professional can pinpoint areas for improvement. Additionally, managers can log-in to view individual, group and regional scores, which allows them to prioritize training topics, allocate resources
and track improvement.


COACHING FOR SUCCESS


What makes Essentials unique is its emphasis on coaching. Many managers find coaching their sales team awkward and frustrating. The Essentials Sales Manager Guide is an exclusive tool that enables managers to easily and effectively coach
their team. It includes suggested dialogue for one-on-one and team coaching, as well as team motivation exercises and discussion points for staff meetings. To ensure maximum comprehension and confidence using the information in the field, the guide also gives the managers an overview of each module, key learning points that must be achieved and exercises that can be used in conjunction with the self-paced program.